About Sadhika Obheroi · ACIMMarketing built on
Marketing built on
curiosity and proof.
A London-based marketing and communications professional connecting audience insight, creative direction and measured growth.
The short version
I make complex organisations easier to notice, understand and choose.
My career has crossed legal services, luxury property, hospitality, higher education and community organisations. That range taught me a useful lesson: good marketing changes its form, but never its purpose. It should help a real person make a clearer decision.
I work across brand strategy, PR, social media, paid campaigns, content, partnerships and reporting. Creative ideas matter. So do the numbers that show whether an idea travelled.
For search clarity, my name is Sadhika Obheroi. Some earlier professional material used the spelling Sadhika Oberoi.
How I think01 02 03
Creative enough to earn attention. Disciplined enough to earn trust.
Start with the audience tension
People rarely need more messages. They need one that recognises the problem they are already trying to solve.
Give every channel a job
Social, search, PR and email should support one journey rather than compete for credit.
Report a decision
Useful reporting says what changed, why it matters and what the team should do next.
Career story
Experience across brands, communities and professional services.
Each role added a different commercial lens, from property sales and hospitality launches to legal communications and mentoring.
2024 · NOW
Communications Manager (PR)
Farani Taylor Solicitors
Leading paid and organic social, campaign reporting, brand visibility and content delivery for a London law firm. The role connects public communication with lead generation and wider firm strategy.
2022 · NOW
Mentor and Alumni Ambassador
King's College London
Helping undergraduate and postgraduate students develop digital marketing skills, industry connections and clearer career plans.
2022 · 2023
Marketing Manager
Dandi Living
Led brand management and campaign delivery for luxury apartments, including paid media, social content, email, events, SEO and lead generation through HubSpot.
2022 · 2023
Social Media and Communications Lead
Women's Inclusive Team
Managed communications for a community organisation focused on inclusion and minority empowerment, with responsibility for content, analytics, partnerships and campaign planning.
2021 · 2022
Marketing Associate (PR)
King's Business Club
Produced newsletters, digital campaigns, search content, event material and influencer partnerships. The work contributed to organic traffic growth and an expanded Instagram audience.
Education and recognition
Training backed by practical work.
MSc Digital Marketing
King's College London, United Kingdom
Associate, CIM
Chartered Institute of Marketing, 2025
Gold Award
King's College London, 2022
Principal's Global Leadership Award
King's College London, 2022
Mini-MBA Diploma
International Business Management Institute, Berlin
Bachelor of Business Administration
The Bhopal School of Social Sciences, top-five ranking